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Category Archives: Paid Search
National Mortgage Rate
After checking my mail and browsing the top headlines on my iGoogle page, one specific keyphrase caught my eye… “National Mortgage Rate.” Now I know what you might be thinking… actually I don’t. Let me just say, it’s on my mind. Continue reading
Posted in Paid Search
Tagged Google, Lead Generation, National Mortgage Rate, Paid Search
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Google Fade and User Experience = Wait For It!
What is Google Fade and how is it changing the search community? Is there even a reason it exists? I think there are big things on their way. Continue reading
YouTube XL – Search On Couch
YouTube XL – Is this representative in even more ways people are searching and utilizing the internet? Continue reading
Posted in Organic Search, Paid Search, Social Media
Tagged Current TV, Maybach Music 2, YouTube, YouTube XL
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Google Maps – A Content Factory that Evolves
Google maps continues to evolve the way we use it. With local business listings, ads, reviews, and more, why not optimize for it? Continue reading
Posted in Organic Search, Paid Search, Social Media
Tagged Google, Google Maps, Organic Search, Social Media
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Fetchback Retargeting
Monday afternoon, and once again I found myself working. Nothing new, but the day seems to be going by quickly. That being said, I just thought I’d talk a little bit today on my experiences with Fetchback and the power … Continue reading
The Curse of Landing Pages… Well My Curse
After a big landing page overhaul in Google in an attempt to correct some of our reporting issues, I’ve noticed that the redirect that people see once they click the link, looks pretty dang crappy. Oh how I wish there … Continue reading
AdCenter Brings a Time Machine to Fruition
Opening up my AdCenter account today, I was pleasantly surprised to find some custom date range setting options. Yippee! Bring out the champagne! Honestly, isn’t it like years overdue? Any ways, why is this such a big deal to me? … Continue reading
Web Usability and the Relevance to Lead Conversion
So after a few days of trying to figure out how some of my leads were leaking through the pipes into other systems, I’ve discovered that there are many flaws within our own particular system. In our industry, or any … Continue reading
Posted in Organic Search, Paid Search
Tagged Landing Pages, Lead Conversion, Organic Search, Paid Search, Usability
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Overwhelmed, but Looking for Conferences
After my meeting with Christel today, all I can really say is.. Holy Crap. With Keith gone, and everyone else picking up some of the slack all around… with the added bonus that this is the beginning of the year, … Continue reading
Posted in Organic Search, Paid Search
Tagged Conferences, Organic Search, Paid Search, SMX
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New Year, New Page, Professional Issues
Well it’s the new year. Goodbye 2008. As my friends, colleagues, family, and I make our way into 2009, I can’t help but wonder what she has in store for us. Moving to Phoenix last summer has so far proved … Continue reading